A new age of beauty and balance powered by the natural benefits of magnesium
As Seen On:
Two for Joy
For day, night, body and mind. Day or night. Bath or shower. Pick what fits.
It's what's inside that counts
Magnesium is where we start. Not where we stop.
We choose hardworking ingredients for a reason, then tell you what they do without turning skincare into a science lesson.
Good Skin Days
Magnesium Chloride + Sakura. Fresh, skin-focused and made for everyday life.
Good Night's Sleep
Magnesium Sulphate + Lavender & Patchouli. Made for washing the day off and winding down.
All-Purpose Cream
12 Steps. One Cream.
Magnesium · Zinc · Hyaluronic Acid · Aloe Vera · Green Tea · Rice Protein · Panthenol · Glycerin · Argan Oil · Pumpkin Seed Oil · Betaine · Vitamin E
Good Skin Days
Magnesium Chloride + Sakura. Fresh. Bright. Good Skin Days.
Good Night's Sleep
Magnesium Sulphate + Lavender & Patchouli. Wash the day off. Wind down.
Something good is coming
All purpose cream. Different ages. Different hormones. Same cream.
Face. Hands. Body. Wherever skin needs it.
Good Skin Days. Good Night's Sleep. Coming 2027.
It started in a bathroom. Obviously.
One mum. One teenage daughter. Two sets of hormones. Far too many products.
At one end of the bathroom, teenage hormones were on a high. At the other, mine were beginning to have ideas of their own.
I didn't want another complicated regime - or a cream telling me everything that was suddenly wrong with my face.
I wanted brilliant, hardworking products that we could both use.
That's where MgPi® began.
RACHEL EMSON, CO-FOUNDER
Why MgPi®?
Mg is magnesium. Pi is beauty and balance. And the magpie was there from the beginning.
Black and white with a flash of iridescent beauty. Simple at first glance, with more going on underneath.
The scavenger connection mattered too. In skincare, antioxidants can act as free-radical scavengers, helping protect skin from oxidative stress. That idea sits naturally alongside the MgPi® approach: hardworking ingredients, chosen for a reason.